The pandemic put a strain on everyone in the events industry, and it’s pushed some of our longest-serving professionals into other careers or even retirement, leaving a vacuum for other…
Will CurranMarch 24, 2023
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Corporate events like conferences, workshops, and seminars communicate important information, but who says they have to be stuffy and boring? A bit of fun never hurt anyone. In fact, fun…
Sonja HaydenMarch 21, 2023
In 2020, the COVID-19 pandemic devastated events across the globe. Almost three years later, the United States is finally making a widespread comeback, events included. Still, it’s not enough for…
Nick BorelliMarch 16, 2023
In 2022, the United States saw 1,774 data breaches. And while 1,774 might not sound jaw-dropping, those breaches impacted an estimated 422,143,312 people. Cybersecurity for event planners is a recurring…
Will CurranMarch 6, 2023
As event professionals, we often reflect on our past experiences and wonder what we could have done differently. Hindsight is 20/20, and it's natural to have moments of regret or…
Deanna NwosuMarch 2, 2023
With COVID-19 guidelines loosening up this year, it’s time to tighten up your 2023 marketing plan. If events fell to the wayside over the past few years, now’s the time…
Sonja HaydenFebruary 28, 2023
Artificial intelligence (AI) tools have dominated the headlines lately. And tools like ChatGPT, Midjourney, and DALL-E have artists and writers sounding alarms about job security. So, what does this have…
Will CurranFebruary 20, 2023
In recent years, “cannabis” and “marijuana” have been hot topics of interest for event professionals. And with the increasing legalization of the psychoactive drug, conversations around cannabis for events are…
Nick BorelliFebruary 16, 2023
2022 is in the books, folks. 2023 is a squeaky, shiny new year that promises brands plenty of opportunities (and a few challenges). So, what can we expect in the…
Sonja HaydenFebruary 14, 2023
As we continue to transition out of the pandemic and into 2023, the effects of economic downturn, layoffs, and budget cuts are felt across the tech industry. And with record-breaking…
Will CurranFebruary 6, 2023
Corporate events like conferences, workshops, and seminars communicate important information, but who says they have to be stuffy and boring? A bit of fun never hurt anyone. In fact, fun…
Sonja HaydenMarch 21, 2023
It’s no secret that inflation is out of control. As of November 30, 2022, inflation in the U.S. clocked in at 7.11% — and consumers are feeling the pinch at…
Sonja HaydenJanuary 10, 2023
Creativity is part of what makes you an event superstar. But it can be hard to get creative when you’re worried about budget approvals and other logistics. That’s why many…
Sonja HaydenSeptember 12, 2022
Whether you opt for an in-person or hybrid event, you need the right venue to create a truly captivating experience. Newbie event planners will often pick a venue, negotiate a…
Sonja HaydenDecember 13, 2022
Events are an investment, and you need a strategy to get results. Your event strategy is the game plan for how you will get a return on this event. Whether…
Sonja HaydenNovember 23, 2022
After a nearly two-year hiatus due to COVID-19, the events industry returned in all its glory this year. But just when we thought we had overcome the most difficult hurdles…
Sonja HaydenNovember 15, 2022
With COVID-19 guidelines loosening up this year, it’s time to tighten up your 2023 marketing plan. If events fell to the wayside over the past few years, now’s the time…
Sonja HaydenFebruary 28, 2023
2022 is in the books, folks. 2023 is a squeaky, shiny new year that promises brands plenty of opportunities (and a few challenges). So, what can we expect in the…
Sonja HaydenFebruary 14, 2023
ticketDo you need to boost attendance and revenue at your events this year? Sometimes event planners need extra firepower to boost their events, and the proper pricing strategies can help…
Sonja HaydenJanuary 24, 2023
When it comes to virtual and hybrid events, some people think, “Eh, let’s just host the event on Zoom and call it a day.” After all, platforms like Zoom are…
Sonja HaydenDecember 6, 2022
Your brand went through the time and expense to set up a unique event platform; Whether it’s a web-based platform or an app, you have tons of fun features, tools,…
Sonja HaydenNovember 29, 2022
The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking -…
Anja GrcarSeptember 14, 2022
Thanks to the global pandemic, we have seen an upward trend in many companies, celebrities & even family members trying to live stream since 2019. According to Upcomer, the online live…
Will CurranAugust 3, 2022
As every good event planner and marketer knows, events are all about people. And while there's a ton of serendipity and spontaneous human connections to be found at in-person experiences,…
Anja GrcarFebruary 15, 2022
Can you feel that, event planner? It's the dawn of the hybrid event era! The virtual revolution paved the way to greater accessibility and inclusivity, so it goes without saying…
Anja GrcarSeptember 29, 2021
As event professionals, we often reflect on our past experiences and wonder what we could have done differently. Hindsight is 20/20, and it's natural to have moments of regret or…
Deanna NwosuMarch 2, 2023
Artificial intelligence (AI) tools have dominated the headlines lately. And tools like ChatGPT, Midjourney, and DALL-E have artists and writers sounding alarms about job security. So, what does this have…
Will CurranFebruary 20, 2023
In recent years, “cannabis” and “marijuana” have been hot topics of interest for event professionals. And with the increasing legalization of the psychoactive drug, conversations around cannabis for events are…
Nick BorelliFebruary 16, 2023
