A recently published Freeman report highlights a significant shift in the demographics of B2B event attendees. With this new generation of younger, more diverse, and more educated attendees emerging, the…
Will CurranMay 18, 2023
Amid industry-wide event budget cuts, global inflation, and nationwide layoffs, teams across the events industry are forced to decide which things to keep, remove, or reduce in the budget. So…
Will CurranApril 13, 2023
In 2020, the COVID-19 pandemic devastated events across the globe. Almost three years later, the United States is finally making a widespread comeback, events included. Still, it’s not enough for…
Nick BorelliMarch 16, 2023
In recent years, “cannabis” and “marijuana” have been hot topics of interest for event professionals. And with the increasing legalization of the psychoactive drug, conversations around cannabis for events are…
Nick BorelliFebruary 16, 2023
Ashley Lawson is a big name in the travel meetings and incentives industry. Recently featured on the SITE Global and IMEX Instagram accounts, she’s also been featured closer to home.…
Will CurranJanuary 27, 2023
Throughout 2022, we discussed how event professionals could talk business and engage with the C-suite. We also talked about trends we witnessed and expected to see in 2023. That’s why…
Will CurranJanuary 6, 2023
We're doing things a bit differently on this episode of the Event Tech podcast. Rather than covering a "new topic," we're checking in with you, our listeners, and readers and…
Will CurranDecember 5, 2022
According to Forbes, in-person events increased by 255% from the 4th quarter of 2021 to the second quarter of 2022. Still, as we move into 2023, more and more companies…
Will CurranNovember 21, 2022
IMEX is one of the most significant events for the events industry, not just in the States but globally. And after a long few years, a massive return to in-person…
Will CurranNovember 7, 2022
