corporate events

Event Brew

In-Kind Sponsorships for Events: How to Create a Win-Win Situation

As event professionals, we’re constantly striving to create meaningful experiences for attendees and stakeholders while working within limited resources and a budget. In-kind sponsorships are relationships where a business sponsors…

Nick BorelliApril 27, 2023

#EventIcons

How to Host the Best Partner Marketing Conference

Today's #EventIcons guests recently launched a conference in 90 days, growing their attendance from 0 to 5,000 people. That event was a fantastic PLX conference focused on event partner marketing. …

Will CurranApril 21, 2023

Event Planning Tips

10 Tips for Pharmaceutical Events

Regular events are one of the best ways to boost your pharmaceutical brand. Whether you’re hosting a training, conference, product launch, board meeting, peer dinner, or investigator meeting, high-quality pharmaceutical…

Sonja HaydenApril 4, 2023

Event Ideas

14 Fun Ideas for Corporate Breakout Sessions

Corporate events like conferences, workshops, and seminars communicate important information, but who says they have to be stuffy and boring? A bit of fun never hurt anyone. In fact, fun…

Sonja HaydenMarch 21, 2023

Event Planning Tips

Events? In This Economy? Yes, and Here’s How

With COVID-19 guidelines loosening up this year, it’s time to tighten up your 2023 marketing plan. If events fell to the wayside over the past few years, now’s the time…

Sonja HaydenFebruary 28, 2023

Event Planning Tips

Introducing the 2023 Endless Events Industry Trends Guide

2022 is in the books, folks. 2023 is a squeaky, shiny new year that promises brands plenty of opportunities (and a few challenges). So, what can we expect in the…

Sonja HaydenFebruary 14, 2023

Event Management

Your Event Goals Should Determine Your Venue Contract — Not The Other Way Around

Whether you opt for an in-person or hybrid event, you need the right venue to create a truly captivating experience. Newbie event planners will often pick a venue, negotiate a…

Sonja HaydenDecember 13, 2022

#EventIcons

Designing the Perfect Event Attendee Arrival

Attendee arrival has changed in recent years. Before the pandemic, attendees would have booked hotels and made transportation arrangements in the days or weeks leading up to the event. With…

Will CurranNovember 18, 2022

#EventIcons

What is Event-Led Growth?

The events industry is on the cusp of change. As we exit the pandemic era, companies are looking to understand how they can drive event-led growth and how events can,…

Will CurranNovember 4, 2022

Event Tech Podcast

Layoffs and Consolidation in the Events Industry

As layoffs continue to make headlines across industries, the events industry is also bracing itself for an economic downturn. More and more companies in the events industry announce layoffs, downsizing,…

Will CurranOctober 3, 2022