Announcing #EventIcons debuting Wednesdays at 5pm EST

By | #EventIcons | Leave A Comment

What would you do if you could sit down for an hour each week with the biggest names in events and have a cup of coffee and just talk about events? I, Will Curran, am lucky that I get to have these conversations quiet often, but it suddenly hit me, what if I could share these conversations with the rest of the world? That’s where the inspiration for #EventIcons came from. #EventIcons is a weekly chat between myself and fellow event professionals (#eventprofs). Unlike a traditional podcast, we wanted to bring in a new element and that is video. We wanted to showcase the energy and passion of these event professionals, rather than just listening to them talk. But wait, there’s more! We have decided to take the conversations to the next level and introduce another element and that is social. We will be hosting our weekly conversations on the rapidly growing platform, Blab.im. Read More

10 Tools To Get More Done As An Eventprofs

10+ Tools To Get More Done As An #EventProfs

By | Productivity Tips | Leave A Comment

#Eventprofs have been named one of the most stressful jobs in the world but of course, you don’t need to be told that. We all know how stressful our jobs can be and running out of time while trying to finish tasks doesn’t help anyone at all. People ask me all the time, “when do you have time for a personal life?” or “how do you get it all done?” Really there is not magic bullet to this but I thought I’d share some of my favorite things that help me get more things done as an #eventprofs. Enjoy this epic experience share from me and I hope some of what I share can help you get more done.

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Top 10 Tips For Choosing The Right Event Staff

Top 10 Tips for Choosing the Right Event Staff

By | Event Planning Tips | Leave A Comment

The success of your next event largely depends on the event staff you hire. Have you ever hired event staff to stir up excitement, only to see them lounging in the shade with a cup of water? If the answer is yes, then you know just how important event staffing is. To ensure participants will have a blast at your next event you must find the perfect hires and location to set the right mood.

This guide shares useful tips for choosing the right events staff. Following these steps will ensure that you hire event staff members that can relate to your audience, not turn them off. Read More

How To Engage Millennials At Your Event

How To Engage Millennials At Your Event

By | Event Planning Tips | One Comment

There is so much information out there to explain HOW to get Millennials to your event and how to increase attendance by creating great hype in the lead up to the event.. but when it’s crunch time.. and the moment comes to actually make an impact DURING the event – how do you engage with them to ensure the hype continues well after the event has ended and create a legacy?

Millennials are the generation that enriches the industry with different expectations and experiences.. As opposed to Gen X (AKA Baby Boomers) they value happiness, passion, diversity and discovery well over the traditional, more stable, values.

You need to get in there and build the event experience around these values to keep the attendees on their edge and talking..***INSERT FOMO EFFECT HERE!*** Read More

Catchbox- The Story of the Throwable Microphone

Catchbox: The Story of the Throwable Microphone

By | Event Planning Tips | Leave A Comment

Catchbox is the world’s first throwable microphone. First conceived in 2012, the product has gone through a number of iterations and prototypes to finally becoming a fully working, safe and fun product that engages audiences around the world, whether they are attending conferences, workshops or lectures. Richard handles marketing & community activities for Catchbox, and he is here to tell the story of the throwable microphone. Read More


How to Set Your Content Marketing Strategy Right, How to Make Your Paperless Event Plan Work & Why We Need Content Marketing to Be More Interactive [Einsteins’ Favorites]

By | Einsteins' Favorites | Leave A Comment

Writing with your audience in mind is the first thing you need to consider when creating content. For you to reach out to your readers and make yourself heard, you should have an ongoing, consistent content marketing strategy in place. Find out below the do’s and don’ts in this process of attracting and keeping loyal readers and supporters of your brand. Part of the strategy is to approach your content marketing with creativity and add an interactive touch to create immersive experiences for your fans. In one of the articles below, you will find some powerful ways to engage your audience through interactive content. In line with the interactivity the modern world demands, event planners should seriously consider adopting an event app and take on a completely paperless approach with their event. There are huge benefits to this. Find out more on these topics from this week’s articles!

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Easy Checklist for Marketing Your Event The Right Way

Easy Checklist for Marketing Your Event The Right Way, 5 Quick Ways to Attract More Readers to Your Online Content & How To Use Networking to Build Relationships [Einsteins’ Favorites]

By | Einsteins' Favorites | Leave A Comment

Every event planner wants high attendance for their event. That’s why we think it’s important that you have a checklist for marketing your event to get as many attendees as you can. Creating online content is one critical step in your event marketing strategy. Creating and running a blog where you share all the event news is, however, only half of the way. The other half is knowing how to promote your content to attract readers, and eventually attendees, a topic separately approached in an article from this week’s selection. Also, being a successful event planner requires a large network you can rely on when needed. How you can build successful relationships through networking is another favorite topic you’ll find out more about below.

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How to Perform Better on Social Media Using Psychology, How to Drive More Engagement with Your Facebook Posts & 2 Ways to Better Engage Your Attendees Before and After the Event  [Einsteins’ Favorites]

By | Einsteins' Favorites | Leave A Comment

Do you want your voice to be heard and respected within your social network? Do you want to speak the language of your followers and drive engagement? If you do want to know how to perform better on social media, you can learn how to add a psychological twist to your strategy and rely on data when adjusting the format or publishing times of your Facebook posts. This week’s articles are also focused on building engagement with your attendees before and after the event through crowdsourcing, a concept that uses the input or the feedback of your audience to design the event itself.
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