Amid industry-wide event budget cuts, global inflation, and nationwide layoffs, teams across the events industry are forced to decide which things to keep, remove, or reduce in the budget. So…
With COVID-19 guidelines loosening up this year, it’s time to tighten up your 2023 marketing plan. If events fell to the wayside over the past few years, now’s the time…
As we continue to transition out of the pandemic and into 2023, the effects of economic downturn, layoffs, and budget cuts are felt across the tech industry. And with record-breaking…
Do you need to boost attendance and revenue at your events this year? Sometimes event planners need extra firepower to boost their events, and the proper pricing strategies can help…
Events are an investment, and you need a strategy to get results. Your event strategy is the game plan for how you will get a return on this event. Whether…
Planning an event takes a lot of time, but you know that the financial side of it can get expensive fast. You can recoup your costs by charging attendees, but…
Getting caught up in the glitz and sparkle of planning an event is easy. Attendees should enjoy your event, but planning an event isn’t a pure act of kindness. As…
Community is the hot new buzzword in the events industry, and for a good reason. The ROI of building a community is staggeringly high. A thriving and engaged community can…
So, you’re planning a big event for your company — kudos to you! Event planning isn’t for the faint of heart; you certainly have a lot on your plate. Not…
Events are one of the most powerful marketing tools because they center around an intentionally designed experience. And experience is in high demand. According to Eventbrite's research, 77% of millennials…