One of the best ways to build trust and strong relationships with your audience is to have a great social media presence. Engagement is crucial: the more you engage your…
Anja GrcarMay 11, 2022
There's been a lot of talk in the events industry about the community model. It comes with a slew of benefits, including continuous audience engagement and endless branding opportunities. Since…
Anja GrcarApril 22, 2022
Attendee retention rate is one of the most important event KPIs. When event planners measure how many attendees have attended their events before, they are getting insights into attendee loyalty.…
Anja GrcarApril 13, 2022
Chances are you've heard of asynchronous communication or learning before; the type of communication where participants don't interact in real-time (at the same time). In the case of learning, that…
Anja GrcarApril 8, 2022
Thanks to an absolute boom of event technology solutions, event planners can now craft data-based event strategies and measure their event success better than ever before. First, planners define their…
Anja GrcarMarch 24, 2022
The community model has established itself as one of the biggest event trends of 2022. So much so that many event platforms are now in fact calling themselves community platforms…
Anja GrcarMarch 2, 2022
Events are not simply about delivering valuable content and giving people some time to speak to each other. No - the magic of events lies in the overall experience your…
Brandt KruegerFebruary 23, 2022
After a month-long break, the #EventIcons podcast is back in all its glory! This week's iconic guest is the knowledgeable Gianna Gaudini, an event marketing strategist who understands events inside…
Karmen JericevicFebruary 22, 2022
As every good event planner and marketer knows, events are all about people. And while there's a ton of serendipity and spontaneous human connections to be found at in-person experiences,…
Anja GrcarFebruary 15, 2022
