The Role of A Creative In Events – #EventIcons Episode 123

Do you ever feel like your events are missing something but you aren’t sure what? Do you find yourself wishing that you had better content, interesting videos and more. If so you may be missing a creative role from your event team. They are visionaries who help tell your story, take your visions and make it a reality. On top of that, they make sure your overall concept is cohesive and all your details are covered. If you want to have an amazing event you need really look into adding the role of a creative in events.

Creatives can understand your overall vision and turn it into a reality. That all sounds great, but where do you find them? What should you look for when hiring a creative? If you have a million questions running through your head right now don’t fear! Our iconic guests Mark Joseph Howell of Mark Joseph Creative will walk you through everything you need to know creatives in the events industry. We will discuss hiring a creative, what to consider for content, jack of all trades vs specialists, projection mapping,  and so much more! This episode covers everything about the role of a creative in events. Let’s jump in!

We want to help keep you up-to-date with the latest and greatest! Below, in our Epic Resources section, we link the awesome insider favorites that were mentioned in this episode! You WANT to check these out! What has been your favorite episode so far? Comment below and let us know!

You’re watching this recording of our episode here on our blog, but wouldn’t you rather watch live, ask your own questions, and participate in person? Subscribe now to watch live! (We’ll remind you of upcoming episodes.) We would love for you to join us LIVE and bring your questions for our icons. This is all for you!

The biggest misunderstanding is when people approach a situation one way and can't wrap their head around doing it differently. @MarkJosephCDG Click To Tweet Everything you hear, see, smell, and touch needs to be cohesive. It should evoke an emotion. @MarkJosephCDG Click To Tweet


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Will Curran

Information junkie, energetic, and work-a-holic are just some of the words we can use to describe Will Curran. Aside from spending 20 out of 24 hours a day working as the Chief Event Einstein of Endless Events, you can catch Will ordering a chai latte or watching The Flash with his cats. He is also well known for his love of all things pretzels.

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Will Curran

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