You’ve heard this before, but it bears repeating: Gen Z is unlike any generation we’ve ever seen. These young professionals and young adults are digital natives who are full of…
Sonja HaydenJune 20, 2023
The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking -…
Anja GrcarSeptember 14, 2022
Sustainability is a hot-button issue for consumers around the globe. There was a 71% increase in online searches for sustainable goods — plus, public concern for the environment has grown…
Sonja HaydenSeptember 7, 2022
Let's talk about one of the most dreaded subjects in the events industry: the hybrid event budget. As an amalgamation of in-person and virtual events, hybrid events are complex, versatile,…
Anja GrcarMay 20, 2022
In this week's Event Tech Podcast episode, Will and Brandt discuss Peloton because, as it turns out, their workouts make for a great hybrid event case study. They claim that…
Brandt KruegerMay 16, 2022
The whole world is talking about it, including the Brew Crew: inflation and recession are on the horizon - yet again. In certain industries, it has fully arrived. But since…
Anja GrcarApril 28, 2022
People are growing increasingly more aware of the ways their lifestyles affect the environment, and they expect organizations to step up their sustainability game, too. Sustainability has become an important…
Anja GrcarApril 15, 2022
Chances are you've heard of asynchronous communication or learning before; the type of communication where participants don't interact in real-time (at the same time). In the case of learning, that…
Anja GrcarApril 8, 2022
Event profs have heard it time and time again: hybrid events are the way of the future in the events industry. They've risen from relative anonymity to stardom in 2020.…
Anja GrcarMarch 11, 2022
