There’s no doubt that your team works well together. Now, it’s time to think bigger and take on larger challenges. To do that effectively you need to think about how to reward your team better.
Before getting into rewards though, step back and see first if you’re doing the basics right.
☑ Right salary. Yes, you’re paying the correct legal salary, but are you paying the right salary? There’s a Goldilocks range to salaries: not too little that makes people think of jumping ship, but not too much that it leads to lower performance.
☑ Good work environment. Your team should be challenged by the job itself, not the lack of tools and training needed to do it. This also means that people work well together, especially during event crunch times.
☑ Job security. The events industry is fraught with feast or famine cycles. Make sure your team feels you have their back by following through with employment contracts and shoring up salaries during lean times.
The easiest and most common way to give rewards is spending on things like travel vouchers, gift certificates, and bonuses. These extrinsic rewards are great, but studies have found that intrinsic rewards have a better, longer lasting effect when it comes to employee motivation.
There are four types of intrinsic rewards:
Gaining confidence, helping a team member or leading a project to success are all examples of intrinsic rewards. Intrinsic rewards are stickier than extrinsic rewards, so make sure to give those out more often.
On top of giving the rewards themselves, you should have a clear system for handing out rewards. Here are some guidelines to follow when it comes to setting up your company rewards system:
This gives your team some ownership in the system, which is a reward in itself. Your team also gets to pick the rewards that motivate them the most.
Let your team learn how you’ll be handing out rewards. After all, rules are what makes it fun. Make earning rewards challenging as well while maintaining fairness.
As mentioned earlier, people value intrinsic rewards more than cash and swag. It can range from a simple thank you email to having a gala awards night with real faux gold trophies.
Handing out intrinsic rewards cost you less financially but they do need to have some thought and effort put into them.
Rewards are central to employee motivation, but you’re not doing this just to increase your profits. In the events industry more than anything else, having a team that works well will help you weather any storm more than having cash in the bank.
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