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Put your entrepreneur hats on, it’s time to discuss best event planning business practices! As event professionals, it’s important to understand business. And it’s important to understand this intricate world at its most fundamental level. Because at the end of the day, whether you’re a planner or owner of a third-party company, these things apply to you. It can get boring easily – after all, we want to create great experiences, not look at the return of investment and bottom lines!

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However, it matters. And because we’re all about helping you with all the ins and outs of the events industry, we have a brand new #EventIcons! This time around, we’re going deep into best event planning business practices for event profs. Joining our amazing hosts Brandt Krueger and Lindsay Martin Bilbrey is Shelagh Cummins. Shelagh runs a coaching and training company that supports women entrepreneurs to launch, grow and scale their business. Press play, it’s time to get iconic!

We are our business. And the only people who can really talk about our business is us. Click to Tweet
Even as an event planner, you're in the people business, and you're in the helping business. When you're connected to that desire to help others, you need to make yourself visible. Click to Tweet
With each new client, with each new event, we want to be looking at the systems and the processes that go into running that event. Click to Tweet

We want to help keep you up-to-date with the latest and greatest!

Below, in our Epic Resources section, we link the awesome insider favorites that were mentioned in this episode! You WANT to check these out! What has been your favorite episode so far? Comment below and let us know!

You’re watching this recording of our event industry podcast episode here on our blog, but wouldn’t you rather watch live, ask your own questions, and participate in person? Subscribe now to watch live! (We’ll remind you of upcoming episodes.) We would love for you to join us LIVE and bring your questions for our icons.

Follow our iconic event prof from this week’s conversation on best business practices:

  • Shelagh Cummins

Check out the epic resources from this episode and learn more about the best event planning business practices!

And that’s a wrap on this week’s episode of #EventIcons! Are you excited about all the great tips Shelagh shared on this episode about best event planning business practices? Which one you simply can’t wait to implement? Make sure you let us know! And don’t forget to tune in again next week for even more iconic conversations about the events industry.

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Brandt Krueger

Author Brandt Krueger

With over 20 years experience in the meetings and events industry, Brandt has spoken at industry events and seminars all over the world, been published in numerous magazines and websites, and teaches public and private classes on meeting and event technology and production. He provides freelance technical production services, and is the owner of Event Technology Consulting.

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