When it comes to virtual and hybrid events, some people think, “Eh, let’s just host the event on Zoom and call it a day.” After all, platforms like Zoom are…
Sonja HaydenDecember 6, 2022
Events are an investment, and you need a strategy to get results. Your event strategy is the game plan for how you will get a return on this event. Whether…
Sonja HaydenNovember 23, 2022
After a nearly two-year hiatus due to COVID-19, the events industry returned in all its glory this year. But just when we thought we had overcome the most difficult hurdles…
Sonja HaydenNovember 15, 2022
You’re gearing up to plan your next event, but you already feel overwhelmed between finding a venue, planning your A/V, and picking the perfect caterer. You need a little help,…
Sonja HaydenNovember 8, 2022
As an event planner, you know virtual and in-person events require a completely different setup. But before you get too entrenched in booking speakers or drawing up venue contracts, it’s…
Sonja HaydenNovember 1, 2022
You’re in the throes of planning your biggest bash of the year. It’s easy to get excited about sourcing speakers, finding sponsors, and booking your venue, but you can’t overlook…
Sonja HaydenOctober 25, 2022
Every event professional understands that events are a form of marketing - especially in a B2B and B2C world. A Splash study shows that it might be the most powerful…
Sonja HaydenOctober 18, 2022
Planning an event takes a lot of time, but you know that the financial side of it can get expensive fast. You can recoup your costs by charging attendees, but…
Sonja HaydenOctober 11, 2022
Getting caught up in the glitz and sparkle of planning an event is easy. Attendees should enjoy your event, but planning an event isn’t a pure act of kindness. As…
Sonja HaydenOctober 4, 2022
