News recently broke out that IMEX America 2020 won’t be taking place. And it’s been hitting a lot of people in the industry extremely hard, which is understandable. IMEX has also been regarded as one of the most important events for planners and professionals, not just in the US, but all over the world. Seeing this incredible and monumental experience make the decision to cancel can have quite an emotional impact. However, considering the circumstances, it’s the right thing to do.
With this in mind, it’s important to remember that we’re all still human and waving goodbye to IMEX America 2020 takes a big toll on everyone who holds the industry dear. So this week, Nick Borelli, Thuy Diep, and Will Curran got together to talk about in what can only be defined as a cathartic experience. Join the Brew Crew in yet another unfiltered, candid conversation about what the cancellation of IMEX means to events and the consequences of the decision. As always, it’s time to get brewing!
From an emotional side, I understand the disappointment. From an intellectual side, I'm fully behind the decision. I want a win for us, but it's simply too early for it. Share on X Imagine an entire industry that's reliant on events coming back pressuring you into coming back. It must be insane! Share on X They have my faith, and I believe in them - but I still feel it, and it's not their fault. Share on X
