Global Meetings Industry Day: Growing Our Industry Forward, a Leadership Perspective - #EventIcons Episode 159

A couple of weeks ago, #EventIcons was all about Meetings Mean Business, the coalition behind Global Meetings Industry Day. As one of the most important days of the year for the event business, GMID joins professionals from across six continents and over forty countries in events all over the world. In fact, the purpose of the Global Meetings Industry Day is for everyone involved to celebrate the tremendous worth and economic impact of the industry.

Ahead of this remarkable date, Lindsay Martin-Bilbrey sits down with two very special guests for this week’s #EventIcons. First, we welcome Tracey Smith, a longtime meeting planner who now leads the world’s largest association of senior-level meeting & event planners, SPIN. Joining them is Cathy Breden, an executive VP and COO of the International Association of Exhibitions and Events (IAEE) In addition to this, she currently serves as the CEO for the Center for Exhibition Industry Research (CEIR) whose primary purpose is to promote the growth, awareness, and value of exhibitions and other face-to-face marketing events by producing and delivering research-based knowledge tools.

Sit tight and get listening, as the three discuss Global Meetings Industry Day, its genesis, its future, its meaning, and how the event industry will change moving forward. What are the businesses’ biggest challenges from here on, and how can GMID help? Press play and find out!

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It is a critical piece to any business that they stay in touch with their constituents. Click to Tweet

It really drives business to meet face-to-face as often as possible. Click to Tweet

Sitting together with people you don't know, and getting to know them a little bit better, and putting aside the politics helps to build business and relationships that are positive. Click to Tweet

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